What is Prostate Cancer Fight Foundation?

The Prostate Cancer Fight Foundation (PCFF) is a registered Canadian charity and the charitable arm of the Ride For Dad (RFD). Proceeds of RFD events are donated to PCFF to fund research and promote awareness about prostate cancer and the importance of early detection. The PCFF is a leading investor in cutting-edge prostate cancer research. To date, PCFF has provided early-stage funding to dozens of innovative research projects and is making a real difference in the fight against prostate cancer. PCFF-funded research focuses on saving lives through improved diagnostic techniques and less-invasive effective treatment methods to improve the quality of life of men and their families fighting the disease.